Best Lip Products of 2025 | Ulta Beauty

11 Aug.,2025

 

Best Lip Products of | Ulta Beauty

Frequently Asked Questions

How to choose the right lip liner for your lip look?

Picking the perfect lip liner starts with understanding your goal. Do you want defined edges, fuller-looking lips, or a natural everyday style? Here’s how to make your choice and maximize your lip look:

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  • Match your lipstick: For a seamless finish, choose a liner that's the same shade as your lipstick. Or go slightly darker for a subtle contour effect that adds definition and dimension.
  • Go nude for versatility: A nude liner close to your natural lip color is a must-have. It works with almost any lipstick and can help your lips look naturally fuller.
  • Experiment with bold tones: Want to make a statement? Pair a vibrant liner with lipstick in a matching or complementary shade. For example, a bright red liner can enhance any red lipstick.
  • Create effects for fuller lips: Overline just outside your natural lip shape on the cupid’s bow and the center of your bottom lip for volume, then blend softly to keep it looking natural.
  • Define thin or asymmetrical lips: Use liner to even out your lip shape—start from the middle and work outwards, following the natural contour and subtly enhancing where needed.
  • Use lip liner solo for an everyday matte look: Shade your lips completely with liner and top it with a balm for a matte, long-lasting finish that’s low maintenance.

Remember, practice makes perfect. Always start with light strokes and build up as needed. And don’t forget to blend—it’s the key to a polished lip look.

Are you supposed to put lip liner all over your lips?

It depends on the look you’re going for! Here’s the difference between applying lip liner all over and just outlining your lips—and when to use each technique:

  • Outlining only: This classic approach defines the edges of your lips, creating a neat and precise boundary for your lipstick. It’s perfect when you're using bold or bright lipstick shades, as it helps prevent feathering or smudging. Use this technique if you want your lipstick to pop or if you’re going for a glossy finish, as filling in only the edges keeps the center smooth for that glassy look.
  • Filling in completely: Applying lip liner all over your lips acts as a base, helping lipstick last longer by giving it something to cling to. It also intensifies lipstick color and can be worn solo for a velvety matte effect. This method is especially useful for achieving a monochromatic look or when you want a low-key yet polished vibe. Bonus tip: It’s great for lipstick-free days when you still want a hint of color that stays put.

How do you use peel off lip stains and how long does it last?

  1. Prep your lips: Make sure your lips are clean, dry, and free of any balm or product. This helps the stain adhere better.
  2. Apply an even layer: Use the applicator to swipe on a nice, even coat of the stain. Stay within your lip line for a clean finish.
  3. Wait for it to dry: Sit back and relax for about 10–15 minutes while the stain sets. Avoid rubbing or touching your lips during this time.
  4. Gently peel it off: Once it’s dry, start peeling from the edges to reveal your new color. It shouldn’t hurt—just take it slow to keep things neat.
  5. Enjoy all-day color: The stain can last up to 10 hours, staying fresh and vivid without touch-ups. Kiss-proof, smudge-proof, and totally hassle-free!

Quick tip: Keep your lips moisturized after peeling to enhance the look of the color and keep them feeling soft.

What is a good lip care routine?

  1. Exfoliate gently: Start by using a soft lip scrub or gently brushing your lips with a damp toothbrush. This helps remove dead skin and smooths out any rough patches. Aim to exfoliate 1–2 times a week, not daily, to avoid irritation.
  2. Hydrate during the day: Apply a hydrating lip balm throughout the day to keep your lips soft and moisturized. Look for ingredients like shea butter, aloe, or hyaluronic acid for an extra boost of hydration.
  3. Use SPF protection: Before heading outside, make sure your lips are protected with a balm that has SPF. Lips are sensitive to the sun, and SPF helps prevent dryness, damage, and premature aging.
  4. Nourish at night: Before bed, layer on a rich lip mask, oil, or treatment to repair and deeply hydrate your lips while you sleep. Opt for products with ingredients like vitamin E or coconut oil for that extra TLC.
  5. Stay consistent: Repeat these steps daily, and your lips will stay soft, smooth, and ready for any look. Healthy lips are happy lips!

What is lip oil and what does it do?

Lip oil is a hybrid of gloss and skincare. It hydrates like a balm, adds shine like a gloss, and often includes nourishing ingredients like jojoba or argan oil to condition your lips.

What are the best lipstick brands?

The best brand depends on your style and budget, but top-rated options at Ulta Beauty include:

  • MAC: Offers classic shades with high-pigment formulas perfect for every occasion.
  • Charlotte Tilbury: Known for luxurious lipsticks with creamy, long-lasting finishes.
  • Maybelline: Delivers affordable, versatile lipsticks in trendy colors and finishes.

What are the best lip gloss brands?

The best brand depends on the shine and feel you’re after, but customer favorites at Ulta Beauty include:

  • Fenty Beauty: Features iconic glosses with ultra-brilliant finishes and conditioning formulas.
  • Dior: Known for luxe glosses that combine sheer color with lip-nourishing benefits.
  • NYX: Affordable glosses that deliver serious shimmer and a smooth, non-sticky feel.

What brand of lip oil is best?

Choosing the right lip oil depends on your hydration needs, but standout picks at Ulta Beauty include:

  • Clarins: Offers nourishing lip oils with plant-based ingredients and subtle color tints.
  • ELF: A budget-friendly favorite with lip oils that deliver hydration, hint-of-color tints, and a glossy finish.
  • Dior: Known for luxe lip oils that hydrate while leaving a glass-like finish.

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11 Best Everyday Lipsticks, According to Makeup Artists | Marie Claire

An everyday lipstick, like any other part of a makeup or beauty routine, is inherently personal and varies from person to person. I’ve gone through practically every phase imaginable. At one point, a bright cherry red was my go-to. At another, I wanted a nude lipstick so subtle I could barely tell it apart from my natural lip color—the versatility is part of what makes playing with makeup so fun. Still, there are a few boxes that your go-to formula should easily check.

“A great everyday lipstick is all about balance,” says celebrity makeup artist Ash K. Holm. “It should be comfortable, long-wearing, and easy to apply without a mirror.” Holm adds that a formula that hydrates the lips is ideal, but it also needs enough pigment to pull a look together. On top of that, it should fade evenly—no harsh lines as it wears off throughout the day.

Sounds like a tall order? It is, but that’s where I come in. Next to blush, lipstick is one of my absolute favorite makeup categories to test, and I’ve come across quite a few that can satisfy even the pickiest beauty lover. Keep reading to find the everyday lipstick that deserves a spot in your collection.

The Best Everyday Lipsticks

  • Best Everyday Lipstick Overall: MAC Cosmetics Lustreglass Lipstick in Thanks, It's Mac!
  • Best Everyday Peach Lipstick: M.A.C. Cosmetics Powder Kiss Lipstick in Mullt It Over
  • Best Luxury Everyday Lipstick: Dior Rouge Dior Lipstick in J’adore
  • Best Hydrating Everyday Lipstick: Violette FR Lip Nectar
  • Best Bold Everyday Lipstick: Westman Atelier Lip Suede Matte Lipstick in Ma Biche

What To Look For in an Everyday Lipstick

While there are no hard and fast rules when it comes to makeup, it helps to have a few guidelines when shopping for your perfect everyday lipstick. “My advice is to identify the texture, wearability, and shade family that you value and let that guide your shopping,” says MAC makeup artist Chantel Miller. One easy way to find a flattering shade unique to you is to consider your eye color.

“If you want to enhance blue eyes, choose a shade that has a bit of peach or sepia in it,” Miller says. “Orange is complementary to blue, and a lipstick in this shade will make your eyes appear brighter.” This color wheel approach works across all shade families. “For green eyes, choose a shade with a bit of red or rose to it. For brown, oftentimes violet-based shades can bring out the golden flecks in the eye color.”

Once you have an idea of both the shade and the specific need your everyday lipstick is meant to meet, it’s time to play. “This part of the process can be quite personal as we all perceive the weight of lipstick in different ways and we all require a bespoke amount of moisture or mattifying properties,” Miller says. Because of that, she recommends shopping for your perfect formula in person, so you can test a range of options all at once.

Why Trust Marie Claire?

For more than 30 years, Marie Claire has been an internationally recognized destination for news, fashion and beauty trends, investigative packages, and more. When it comes to the products Marie Claire recommends, we take your faith in us seriously. Every product that we feature comes personally recommended by a Marie Claire writer or editor, or by an expert we’ve spoken to firsthand.

How We Tested

Marie Claire Beauty Writer, Ariel Baker, went through a rigorous testing period where she reviewed dozens of lipstick formulas and colors. After determining the top picks based on first-hand experience, customer reviews, and makeup artist recommendations, she tested the final formulas on her lips considering how they feel, how they apply, how long they last, and the ingredients to compile this list of the 11 best everyday lipsticks.

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